GatherUp vs Swell
Verdict. Swell leads on the overall Data Index (6.6 vs 5.5). On the 5 axes where both have evidence, GatherUp wins 1, Swell wins 3 and 1 is tied. Clearest gaps: pricing clarity (GatherUp 10.0 vs 2.0), features (Swell 6.4 vs 2.1), and support (Swell 6.0 vs 4.0). On list price, GatherUp starts $189/mo cheaper.
Table view
| Axis | GatherUp | Swell |
|---|---|---|
| Features | 2.1 | 6.4 |
| Integrations | no data | 9.1 |
| Pricing clarity | 10.0 | 2.0 |
| Support | 4.0 | 6.0 |
| Vendor stability | 4.5 | 6.0 |
| User rating | 9.1 | 9.1 |
Axis by axis
- Features 2.1 vs 6.4 Swell
- Integrations – vs 9.1 no data
- Pricing clarity 10.0 vs 2.0 GatherUp
- Support 4.0 vs 6.0 Swell
- Vendor stability 4.5 vs 6.0 Swell
- User rating 9.1 vs 9.1 tie
GatherUp or Swell: which should you choose?
On paper GatherUp starts $189 a month cheaper, but the $10 in our data is an add-on. GatherUp's base plans are $99 per location (Small Business) or $60 per location (multi-location), with listings at $40; it states a BAA and offers a 14-day trial. Swell's published dental partner offer is $199 per location.
For the extra money Swell does far more: two-way texting, reminders, online booking and text-to-pay, and documents nine integrations (Dentrix, Open Dental, Denticon, Curve Dental, NexHealth and others). GatherUp does reviews and a multi-location dashboard, and we found no documented PMS integrations. If reviews are all you need, GatherUp. If you want review requests triggered from your schedule, Swell. See Swell.
Reviewed under the standards of our Editorial Board
Side by side
| GatherUp | Swell | |
|---|---|---|
| Data Index | 5.5 | 6.6 |
| Category rank | #4 of 7 · Reputation management | #2 of 7 · Reputation management |
| User rating | 4.5 / 5 | 4.5 / 5 |
| Review count | 91 | 730 |
| Starting price | $10/mo | $199/mo |
| Pricing transparency | Full public pricing | Quote only |
| License | Subscription | Subscription |
| Deployment | Cloud | Cloud |
| Verified integrations | — | 9 |
| Open API | — | Yes |
| HIPAA claim | Yes | Yes |
| BAA available | Yes | — |
| Free trial | 14 days | — |
| Company size | 11-50 | 51-200 |
| Markets | US | US |
| Data completeness | 87% | 100% |
Features
6 of 9 tracked capabilities differ. Only Swell: two-way texting, automated reminders, online booking, and text-to-pay.
| Capability | GatherUp | Swell |
|---|---|---|
| Two-way texting | ? | ✓ |
| Automated reminders | ? | ✓ |
| Online booking | ? | ✓ |
| Review requests | ✓ | ✓ |
| Text-to-pay | ? | ✓ |
| Email marketing | ? | ✓ |
| Unified inbox | ✓ | ✓ |
| Mobile app | ? | ✓ |
| Multi-location dashboard | ✓ | ✓ |
Integrations
Only GatherUp · 0
Both · 0
3-year cost
3-year cost for your practice
Compare with others →Recurring list prices × your inputs. Excludes taxes, negotiated discounts and add-ons not published by the vendor.
3-year cost for your practice
Compare with others →Recurring list prices × your inputs. Excludes taxes, negotiated discounts and add-ons not published by the vendor.
FAQ
Is GatherUp better than Swell?
Swell leads on the overall Data Index (6.6 vs 5.5). On the 5 axes where both have evidence, GatherUp wins 1, Swell wins 3 and 1 is tied. Clearest gaps: pricing clarity (GatherUp 10.0 vs 2.0), features (Swell 6.4 vs 2.1), and support (Swell 6.0 vs 4.0). On list price, GatherUp starts $189/mo cheaper.
Which is cheaper, GatherUp or Swell?
GatherUp has the lower published entry price ($10/mo vs $199/mo). Per-location and per-provider units, setup fees and add-ons change the 3-year total — use the calculator on this page.
Do GatherUp and Swell integrate with the same systems?
They share 0 verified integrations. Only GatherUp lists 0; only Swell lists 9.